I am an Assistant Professor of Marketing at the Haas School of Business at the University of California, Berkeley. My research investigates the psychology of consumer judgment and decision-making.
Prior to becoming a faculty, I earned a PhD in Decision Processes at the Wharton School, University of Pennsylvania. I also completed a BSc in Psychology (University of Freiburg) and a BA in Business (DHBW Karlsruhe), both in Germany. My CV is available here.
Publications and Working Papers:
(updated July 2021)
Gaertig, C., & Simmons, J. (2018). Do People Inherently Dislike Uncertain Advice? Psychological Science, 29(4), 504-520.
Lewis, J., Gaertig, C., & Simmons, J (2019). Extremeness Aversion Is a Cause of Anchoring. Psychological Science, 30(2), 159-173.
Gaertig, C., Barasch, A., Levine, E., & Schweitzer, M. (2019). When Does Anger Boost Status? Journal of Experimental Social Psychology, 85, 103876.
Kassirer, S., Levine, E., & Gaertig, C. (2020). Decisional Autonomy Undermines Advisees' Judgments of Experts In Medicine and In Life. PNAS, 117(2), 11368-11378.
Gaertig, C., & Simmons, J. (2021). The Psychology of Second Guesses: Implications for the Wisdom of the Inner Crowd. Forthcoming in Management Science.
Mislavsky, R. & Gaertig, C. (2021). Combining Probability Forecasts: 60% And 60% Is 60%, but Likely And Likely Is Very Likely. Forthcoming in Management Science.
Gaertig, C., & Simmons, J. Why (and When) Are Uncertain Price Promotions More Effective Than Equivalent Sure Discounts? Working. [Abstract]